Brochures, Books 
 & Graphic Novels

Brochures, Books 
 & Graphic Novels

Brochure, 
Books 
 & Graphic
 Novels

I’ve written copy for a huge number of booklets, brochures and promotional material for tourism bodies and leading design companies, as well as councils around Northern Ireland. I’ve also researched and written several projects on the Ulster Scots. I have had three travel books published in the last three years. I also co-wrote ‘Inside Story; the Diary of Jack the Ripper’.

The Causeway Coastal Route

Judged Best Region in the world to travel in 2018 by Lonely Planet, the Causeway Coastal Route features some of Europe’s most spectacular scenery. This beautifully illustrated book takes the reader on an epic road journey, while looking at the fascinating cultural heritage and history of the area. It also explores its many Game of Thrones connections.

Published by O’Brien Press.

Belfast Walks

From revolutionaries atop Cave Hill to the marbled splendour of City Hall, these self-guided walks take the reader through Belfast’s turbulent history and around its beautiful hinterland.

Published by O’Brien Press.

Belfast Walks

From revolutionaries atop Cave Hill to the marbled splendour of City Hall, these self-guided walks take the reader through Belfast’s turbulent history and around its beautiful hinterland.

Published by O’Brien Press.

The Greening of Ireland

Launched by Taoiseach Leo Varadkar, this special book celebrated the tenth anniversary of the famous greenings of iconic buildings and monuments around the world on St Patrick’s Day. From the Sydney Opera House to the Great Wall of China.

Published by O’Brien Press/Tourism Ireland.

The Heart of the Yard

As part of my work for the Titanic Hotel I wrote this comprehensive booklet on the history and heritage of the Harland & Wolff shipyard and Belfast shipbuilding.

The Heart of the Yard

As part of my work for the Titanic Hotel I wrote this comprehensive booklet on the history and heritage of the Harland & Wolff shipyard and Belfast shipbuilding.

Graphic Novels

I’ve researched and written several graphic comics as part of the Creative Centenaries programme. Other subjects have included Eoin MacNeill, Countess Londonderry and Lillian Spender.

Armagh Tourism

As dedicated tourism copywriter for Armagh, Banbridge and Craigavon Council I have written several brochures on the highlights of the area, including its Georgian architecture, tourism trails, Food Heartland, and an extensive visitor map. See website section of Armagh Stories.

Armagh Tourism

As dedicated tourism copywriter for Armagh, Banbridge and Craigavon Council I have written several brochures on the highlights of the area, including its Georgian architecture, tourism trails, Food Heartland, and an extensive visitor map. See website section of Armagh Stories.

The Story of Dublin

Vikings and Normans, the medieval city, days of empire, revolutionaries, the Easer Rising and Independence. I researched and wrote many panels telling the story of Dublin dotted around the city.

A Tandem Design project for Fáilte Ireland.

Ireland, its People and their Story

The intention of this Tourism Ireland brochure was to capture the essence of what makes Ireland unique through the perspective of people who are leaders in their field. I identified the best people and interviewed them before writing their contributions in the first person.

Ireland, its People and their Story

The intention of this Tourism Ireland brochure was to capture the essence of what makes Ireland unique through the perspective of people who are leaders in their field. I identified the best people and interviewed them before writing their contributions in the first person.

Star of the North

John Luke was a working class hero before it became fashionable. I wrote a 10,000-word research document and 5,000-word booklet on the North Belfast artist for Arts for All and the Ulster Scots Agency. The project entailed researching the life of John Luke and writing the document in various sections. These included Luke’s childhood and working life in North Belfast, his artistic career and his legacy.

Welcome to the Shankill

What do St Patrick, Houdini, Bill Clinton, the Dalai Lama and Coke have in common? They’re all part of the unique Shankill story. Working with local historian Bobby Foster I wrote this visitor guide to the Shankill area.

Welcome to the Shankill

What do St Patrick, Houdini, Bill Clinton, the Dalai Lama and Coke have in common? They’re all part of the unique Shankill story. Working with local historian Bobby Foster I wrote this visitor guide to the Shankill area.

Ulster Scots Story of the North West

I researched and wrote this 200-page book for post primary children (funded by the Ulster Scots Agency) for Derry, Strabane and Omagh councils. Religion, language, culture, food, the Siege of Derry and emigration to the US were all brought to vivid life.

Craigavon Rural Heritage Trail

I conducted extensive research with local history groups to help produce this comprehensive booklet on the heritage of eight communities within Craigavon, including Waringstown and Donaghcloney.

Craigavon Rural Heritage Trail

I conducted extensive research with local history groups to help produce this comprehensive booklet on the heritage of eight communities within Craigavon, including Waringstown and Donaghcloney.

Legendary Food Guide

‘The city’s rising status as a top food destination was celebrated this week with the launch of the LegenDerry Food Guide, a stylish new coffee table publication showcasing restaurants and cafes throughout Derry.’ I wrote the copy for this comprehensive guide to eating in Derry.

MYNI

I researched and wrote all the copy for both editions of this groundbreaking motivational brochure for the Northern Ireland Tourist Board.

The idea was to inspire tourism providers, local people and visitors alike with stories told with feeling and passion by local people about Northern Ireland. I was responsible for all the content, from the introduction, chapter headings and straplines to the stories themselves. This involved extensive research to find suitable local people (some famous, most not) who could talk with passion about their environment, culture, heritage and work and from whose words suitable stories could be created.

MYNI

I researched and wrote all the copy for both editions of this groundbreaking motivational brochure for the Northern Ireland Tourist Board.

The idea was to inspire tourism providers, local people and visitors alike with stories told with feeling and passion by local people about Northern Ireland. I was responsible for all the content, from the introduction, chapter headings and straplines to the stories themselves. This involved extensive research to find suitable local people (some famous, most not) who could talk with passion about their environment, culture, heritage and work and from whose words suitable stories could be created.

Famous Faces of North Belfast

Great mill owners, revolutionaries, prototype feminists, stalwarts of unionism and trade unionism, comedians, lion owning prize fighters, world famous actors and musicians. I researched and wrote over 25 detailed portraits of the famous sons and daughters of North Belfast for this popular booklet.

Belfast Art Guide

I’ve written both editions of this stylish Belfast City Council guide to Belfast’s vibrant art scene.

Belfast Art Guide

I’ve written both editions of this stylish Belfast City Council guide to Belfast’s vibrant art scene.

Tourism Ireland Market Book

From Dublin, UNESCO City of Literature, to the story of Titanic, I’ve written several articles for Tourism Ireland’s most important publication over the years.

Derry City Council

I wrote the text for The Derry Visitor Guide 2010 and 2011, the Derry Jazz Festival brochure 2010 and 2011 and the Derry Investment Brochure 2010 and 2011, as well as their Halloween brochures. I write frequently for Derry City Council marketing department, not least in relation to City of Culture. I wrote the household brochure for Ilex on the Regeneration Programme for Derry and much of the copy for Derry City Council’s Focus on the Future book.

Derry City Council

I wrote the text for The Derry Visitor Guide 2010 and 2011, the Derry Jazz Festival brochure 2010 and 2011 and the Derry Investment Brochure 2010 and 2011, as well as their Halloween brochures. I write frequently for Derry City Council marketing department, not least in relation to City of Culture. I wrote the household brochure for Ilex on the Regeneration Programme for Derry and much of the copy for Derry City Council’s Focus on the Future book.

Belfast City Council

I have written numerous brochures for Belfast City Council, including very detailed booklets such as: Hard Hat Tours, Belfast Wildlife, Tracing Your Roots, Titanic Belfast, Belfast Music, the Guide to Belfast Art, Easy on the Pocket Belfast, 72 Hours in Belfast and My Belfast.

Get in touch
About Your Project…

If you have a project you’d like to discuss, feel free to call me on 07715 455323 or email info@sethlinder.co.uk. Alternatively, fill in the contact form below and I’ll get back to you.